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Stop Wasting Plays: Link Your Own Song on Reels, Shorts & TikTok

Season #2

I see it almost every day — musicians accidentally posting their own songs as “Original Audio” on TikTok, Reels, and YouTube Shorts.

It seems harmless enough.

But it means your videos aren’t connected to the official track on the platform—so plays don’t stack, discovery gets scattered, and your song loses momentum right at the very moment people are paying attention.

In this Fast Track episode of Scratch Track, I break down:

  • Why this happens
  • Why it quietly works against you
  • The simple 15-second fix
  • How to make sure every post actually contributes to your song's social energy  

Yes, it's a hack. And hacks don't mean much if the content isn't great. But if you do this trick every time you post a cool video using one of your songs —it's gonna subtly help your track, instead of working against it.

And if you’re a busy musician, those small advantages matter.

Free guide: 🎧 5 Artist Branding Mistakes (And How to Fix Them) If you want a clearer artistic identity and message, grab the guide here: → https://www.musicdemo.org/branding

Ready to go deeper? My course Unbreakable walks you step-by-step through the process of defining your artist identity, clarifying your message, and turning listeners into lifelong fans with a future-proof brand. Learn more here: → https://www.musicdemo.org/unbreakable

Scratch Track is the podcast for grown-up musicians who still believe in their music — but don’t have time to chase trends, go broke, or burn out.

About to release some new music?

👉 Get the "Music Release Checklist Your Distributor Hopes You'll NEVER Read" → https://www.musicdemo.org/music-release-checklist

Want help brainstorming a great lead magnet for YOUR music?

👉 Get the free list: "25 proven list-building ideas for musicians" → https://www.musicdemo.org/list-building

Thinking of removing your music from Spotify?

👉 Use our decision-tree first → https://www.musicdemo.org/leave-spotify

If this video helped: Subscribe for more no-hype, practical strategies for musicians building something real with limited time.