In 30 days, you’ll turn listeners into lifelong fans with a future-proof artist brand.
"The Workshop" is a live, small-group version of Unbreakable — limited to a handful of serious independent artists who want their identity sharpened, not just improved.
Only 4 seats available!
You’ll get full access to the complete 7-module course plus four structured weekly live sessions with me.
Inside the course, we'll uncover your Noisy Truth, define your Truest Fan, clarify your Real Magic, shape your Heart Hook, and translate your identity into messaging, visuals, voice, and themes that actually resonate.
By the end:
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Your content has direction.
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Your marketing feels natural.
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Your promotion compounds instead of constantly resetting.
Then we refine it — together.
Each week, we meet live to:
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Pressure-test your ideas
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Refine your positioning
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Workshop your messaging
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Get direct feedback from me
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Learn from peers who are equally serious about their craft
This isn’t passive learning.
It’s active building.
Unbreakable doesn’t hand you trends or hacks.
It draws out the boldest parts of who you already are — and shapes them into a durable artist identity that works now, and still works five years from now.
Seats are limited.
For this Workshop edition of Unbreakable, I'm capping the group at four artists. So if you’re ready to stop guessing and start building something that lasts, claim your spot.
Pearse McGloughlin
Songwriter featured by The Irish Times & BBC
"I thought I had my artist branding figured out—then I worked with Chris. After one session, he zeroed in on what truly matters to me as an artist. The new content system we built felt completely authentic, and his challenges pushed me to sharpen my messaging in a way that naturally connects to my songwriting. I’d recommend Demo to any artist who wants to communicate their identity genuinely and powerfully."
Erika Parr
US Artist Coach for Groover
"As someone who has worked with Chris for years, I’ve seen the real impact of his mentorship and his rare ability to teach marketing with both clarity and compassion. Unbreakable feels especially needed right now. Artists are under intense pressure to 'be everything' - without always understanding the industry structures behind those demands. Chris brings context. He brings humanity. And he makes music promotion and marketing feel possible — even exciting — again. It’s not hype. It’s perspective. And it’s worth it!"
Kevin Breuner
Head of Artist Development & Education, BandLab
"Chris doesn’t deal in platitudes — he understands the realities of a working artist’s life. Unbreakable offers practical guidance that cuts through the fluff and helps you build real momentum for your music without sacrificing your artistic integrity. If you’re ready to move forward with clarity — and actually enjoy creating your 'content' — this is the right place to begin."
